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Strategic Product Designer

Designing clarity in complex systems

7+ years building scalable digital products for web and mobile

Featured Work

SaaS
Back Office
Scheduling
Portfolio front page scheduled.jpg
Pink Poppy Flowers

A Configurable Scheduling System for Online Orders

As the Senior Product Designer, I led the design of a new online ordering feature within LOKE Office, giving merchants clearer control over order availability, scheduling, and overrides across customer platforms.
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Portfolio front page Jets.jpg
Pink Poppy Flowers

From POS Complexity to Seamless Ordering

I led the redesign of Jet’s Pizza’s product configuration architecture alongside a restructured cart experience. This work enabled a 400+ location franchise rollout onto a new digital platform across the United States.
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UX / UI Design
Desktop
Enterprise SaaS
Loyalty app portfolio cover.jpg
Loyalty app portfolio cover.jpg
Pink Poppy Flowers

Elevating a White-Label Loyalty & Ordering Experience

I led an end-to-end redesign of LOKE’s white-label customer platform across iOS, Android, and web. This work introduced a promotions-led home experience, improved campaign visibility through dedicated reward and informational sections, and enhanced the ordering interface with larger product imagery and simplified navigation.

Mobile
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White Label App
UX / UI Design
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